Gynecologists generally advise against using soap on "the lady bits" (as I like to call them :) Why? because soap is drying, can change the pH, and can be irritating to sensitive skin. Most women, however, still want to use soap "down there" to feel clean after bathing. So when women ask me if they must use soap on their genitals, the product I recommend is: Cetaphil Liquid Gentle Skin Cleanser